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Leveraging mobile technology and digital platforms for the economic empowerment of rural women in gujarat: opportunities, challenges, and best practices

Author: 
Ms. Surekha Rathw and Prof. (Dr.) Bhavna Mehta
Subject Area: 
Social Sciences and Humanities
Abstract: 

This research paper examines the role of mobile technology and digital platforms in promoting economic empowerment among rural women in Gujarat, India. Although digital inclusion has improved in recent years, significant disparities persist in terms of gender and region. It explores how mobile technology enhances access to financial services, market information, skill development, and entrepreneurship, enabling rural women to improve their economic circumstances. Simultaneously, it highlights vital obstacles to women's access to and effective use of technology, including insufficient digital literacy, affordability concerns, inadequate infrastructure, and cultural norms that hinder their use. Through a comprehensive review of literature, government programs/policies, and successful case studies from Gujarat and other regions, the paper presents best practices adopted by governmental agencies, non-governmental organizations, and social enterprises. The paper offers valuable insights into achieving gender equality and fostering sustainable rural development through the meaningful participation of women in the digital economy.

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