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Personalized look and feel through web usage mining

Author:

Madhavi M. Mali, Sonal S. Jogdand and Deepali P. Shinde

Subject Area:

Physical Sciences and Engineering

Abstract:

This paper represents personalization in terms of web usage mining and e-commerce. This paper gives useful information in the world of web personalization. To introduce web personalization we require to know about data mining with its application like web mining. It also gives detailed description about aspects of web mining with introduction of data mining. Due to this the user can relate importance of web mining to extract the knowledge from the web called as a web personalization.

PDF file:

7557.pdf

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